Direct delivery: Places for People’s Adrian Bohr talks strategic land and building 5,000 homes a year

Adrian Bohr headshot

Places for People plans to ramp up development with the help of its newly-formed strategic land division. PfP executive Adrian Bohr tells Olivia Barber how he sees it working

Housing association development is currently far from easy. With cost inflation hitting margins and interest cover, along with the need to spend money on improving existing stock, decarbonising and increasing building safety, it is no surprise that large registered providers including L&QClarionNotting Hill Genesis and Southern have all announced a scaling back of development.

One player in the housing association market caused a stir last month, however, by announcing its plan to do the opposite. Places for People (PfP) intends to ramp up development to 5,000 homes per year by 2028 with the help of a new strategic land division.

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