Why did you choose housing as a career?

I had been in the private sector for some time and was looking for a role with more social purpose. I came into housing with Thrive Homes, as I wanted to be in a role where I felt I was truly giving back to the world. I saw an opportunity to really make an impact by driving communications change and improvements at Thrive.

What are you most proud of in your career to date?

I’m most proud of being able to put my Chartered Institute of Marketing qualification to use and make a tangible difference. We see our customer engagement metrics improve year on year, so we know we’re on the right track.